Monday, November 30, 2009

Marketing Mix for SSG

In this post I will talk about Sports Supply Group's marketing mix! SSG is made up of the following approaches to pricing, distribution, and customer service. For pricing, compared to competitors such as Sportime, SSG provides propietary brands at great prices that are less expensive than our competitors. For distribution, SSG distributes directly out of its worksite located in Farmers Branch, Tx. Lastly in customer service, SSG prides themselves in providing great customer service and loyalty to the customer.

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